September 15, 2023
When it comes to wardrobe staples, few pieces are as beloved and versatile as the hoodie. While comfort and style play a significant role in making this garment a hit, the intricate mechanics that underlie its design and construction are often overlooked. A recent enlightening piece by WIRED sheds light on an unexpected intersection between technology and fashion. Surprisingly, it turns out that the secret behind creating a remarkable hoodie lies in the realm of mechanics. WIRED’s article draws attention to a unique case study: American Giant, a company that boasts the best hoodies in America, thanks to a former […]